Online Marketing

FeedBurner, the favorite feed management provider of many bloggers has just added site statistics to its StandardStats service.

Now you can use StandardStats to track not only your feed subscribers but your web site audience. But there's a couple of issues with Drupal sites. Let's see how to handle them.

This may has happen to you: just setup a new ad group in your Google Adwords account, inserted a few of your well researched keywords and placed your bids. Then some of your keywords appeared as inactive, it's ok with you because you didn't want to pay that much for them, but still received clicks and got charged. What the hell?

A few days ago, when I published the first news about boogeeks (hint, the first one is Drupal related), many readers registered for my newsletter to get the word on launch day and know about promotions.

Some of them contacted me and a after a few email exchanges decided to register for the newsletter and asked me to add them to the subscribers list. It was obvious that a little checkbox on the contact form would help. That's what I did: a module to get new subscribers to my newsletter from Drupal's contact form.